Multinationals As Flagship Firms: Regional Business Networks
ISBN-10:
019925818X
ISBN-13:
9780199258185
Author(s): Rugman, Alan M.; D'Cruz, Joseph R.
Edition: Revised
Released: May 15, 2003
Publisher: Oxford University Press
Format: Paperback, 232 pages
Related ISBN: 9780198295624
Description:
The international dimension of business networks has remained relatively unexplored, mainly because international business writers focus upon multinational enterprises and network writers ignore international issues. In this book Professors Alan Rugman and Joseph D'Cruz bridge the literature on networks and multinationals by introducing the new concept of the flagship firm.
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