Marketing for Hospitality and Tourism
Description:
For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing.
Marketing for Hospitality and Tourism, 7/e is the definitive source for hospitality marketing.
Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the leading resource on hospitality and tourism marketing. The Seventh Edition of this popular book includes new and updated coverage of social media, destination tourism and other current industry trends, authentic industry cases, and hands-on application activities.
Best prices to buy, sell, or rent ISBN 9780134151922
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- Marketing For Hospitality And TourismJames C. MakensEdition:4thISBN-13:9780131193789
- Marketing for Hospitality and Tourism (2nd Edition)Makens, James C.; BOWEN, John; Kotler,PhilipEdition:SubsequentISBN-13:9780130807953
- Marketing for Hospitality and TourismBOWEN, John; Makens, James; Kotler,PhilipEdition:Third EditionISBN-13:9780130996114
- MARKETING FOR HOSPITALITY AND TOURISM (INSTRUCTORS MANUAL WITH CASE GUIDE AND TEST ITEM FILE)PHILIP KOTLER JOHN BOWEN JAMES MAKENSEdition:3 RDISBN-13:9780130996121
- Marketing For Hospitality And TourismJames C. MakensEdition:4thISBN-13:9780131193789
- Marketing for Hospitality and Tourism (2nd Edition)Makens, James C.; BOWEN, John; Kotler,PhilipEdition:SubsequentISBN-13:9780130807953
Frequently Asked Questions about Marketing for Hospitality and Tourism
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Marketing for Hospitality and Tourism book is in low demand now as the rank for the book is 112,686 at the moment. It's a low rank, and the book has not much sales on Amazon.
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