Business Analytics: Methods, Models and Decisions

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Business Analytics: Methods, Models and Decisions image
ISBN-10:

0133051714

ISBN-13:

9780133051711

Author(s): EVANS, JAMES R.
Edition: 0
Released: Jan 01, 2012
Format: Paperback, 688 pages

Description:

A balanced, holistic approach to understanding business analytics. This book provides readers with the fundamental concepts and tools needed to understand the emerging role of business analytics in organizations. Evans also shows readers how to apply basic business analytics tools in a spreadsheet environment, and how to communicate with analytics professionals to effectively use and interpret analytic models and results for making better business decisions.

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