Consumer Economics: Issues and Behaviors, 2nd Edition
Description:
This book provides an up-to-date look at the consumer movement and the intricacies of consumer behavior. It addresses who buys what, how, when, and why. It also looks at the forces that impact consumer choice in an ever-changing and often turbulent world—all using a balanced casebook approach. This edition emphasizes the consumer power model, includes more on personal finance and reflects the latest consumption shifts and impact consumers have on product development, advertising, packaging and promotion. Anyone interested in consumer behavior.
Best prices to buy, sell, or rent ISBN 9780131590496
Frequently Asked Questions about Consumer Economics: Issues and Behaviors, 2nd Edition
The price for the book starts from $9.09 on Amazon and is available from 12 sellers at the moment.
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The Consumer Economics: Issues and Behaviors, 2nd Edition book is in very low demand now as the rank for the book is 2,254,870 at the moment. A rank of 1,000,000 means the last copy sold approximately a month ago.
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