Strategic Management and Business Policy: Concepts and Cases

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Strategic Management and Business Policy: Concepts and Cases image
ISBN-10:

0131494597

ISBN-13:

9780131494596

Edition: 10
Released: Oct 20, 2005
Publisher: PRENTICE/HALL
Format: Hardcover, 1104 pages

Description:

For undergraduate strategy/strategic management courses. Wheelen and Hunger takes a unique approach to helping students synthesize all of the factors of the strategic process through a student friendly Strategic Management Model.

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