Strategic Management in Information Technology

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Strategic Management in Information Technology image
ISBN-10:

0130985597

ISBN-13:

9780130985590

Author(s): Yoffie, David B.
Edition: 1
Released: Dec 18, 1993
Publisher: PRENTICE/HALL
Format: Paperback, 380 pages

Description:

Learn how Intel, Microsoft, Motorola, Apple plus several other technology companies achieved their success. This book contains 22 cases on how the top information technology companies formulate strategy.

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