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Fundamentals of Investments w/S&P card + Stock-Trak card (Mcgraw-hill/Irwin Series in Finance, Insurane and Real Estate)

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Fundamentals of Investments w/S&P card + Stock-Trak card (Mcgraw-hill/Irwin Series in Finance, Insurane and Real Estate) image
ISBN-10:

0077283295

ISBN-13:

9780077283292

Author(s): Bradford D. Jordan; Thomas, Miller
Edition: 5
Released: Sep 23, 2008
Publisher: McGraw/Hill/Irwin
Format: Hardcover, 675 pages
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Description:

Fundamentals of Investments was written to: 1. Focus on students as investment managers, giving them information they can act on instead of concentrating on theories and research without the proper context. 2. Offer strong, consistent pedagogy, including a balanced, unified treatment of the main types of financial investments as mirrored in the investment world. 3. Organize topics in a way that makes them easy to apply--whether to a portfolio simulation or to real life--and support these topics with hands-on activities.

The approach of this text reflects two central ideas. First, there is a consistent focus on the student as an individual investor or investments manager. Second, a consistent, unified treatment of the four basic types of financial instruments--stocks, bonds, options, and futures--focusing on their characteristics and features, their risks and returns, and the markets in which they trade.

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