Management: Building Competitive Advantage : Businessweek Edition
Description:
Focusing on management and building competitive advantage, this text is organized around four themes: cost, quality, speed and innovation. It has been updated with current business examples and management research and includes coverage of NAFTA, European unification, strategic alliances and the MBA Enterprise Corps. The book places greater emphasis on entrepreneurship and small businesses and contains 42 new experiential exercises. Student learning aids include end of chapter cases and end of part case incidents.
Best prices to buy, sell, or rent ISBN 9780073040257
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Management: Building Competitive Advantage
Thomas S. Bateman; Scott A. Snell; Carl P. Zeithami
Edition:4
ISBN-13:9780071154444
M: Management
Bateman, Thomas S.
ISBN-13:9780073530390
M: Management w/Review Cards & OLC Access Card
Bateman,Thomas; Snell,Scott
Edition:1
ISBN-13:9780077258399
M: Management
Konopaske,Robert; Bateman,Thomas; Snell,Scott
Edition:4
ISBN-13:9780077862596
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