International Business: The Challenge of Global Competition
Description:
Political, technological, market, cost and competitive changes have driven many businesses to expand operations globally – creating an explosion in the growth rate of international businesses. Firms operating across borders must also deal with the following forces in foreign and domestic environments: - competitive - distributive - economic - socioeconomic - financial - legal - physical - political - sociocultural The relationship of the forces in foreign and domestic environments forms the basis of Ball & McCulloch’s International Business model.
Best prices to buy, sell, or rent ISBN 9780072537970
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