Be #1 on Google: 52 Fast and Easy Search Engine Optimization Tools to Drive Customers to Your Web Site

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Be #1 on Google: 52 Fast and Easy Search Engine Optimization Tools to Drive Customers to Your Web Site image
ISBN-10:

0071629602

ISBN-13:

9780071629607

Author(s): Smith, Jon
Edition: 1
Released: Sep 29, 2009
Publisher: McGraw=Hill
Format: Paperback, 160 pages

Description:

Google Your Way to the Top of Your Industry!

It’s great to have a punchy Web site, but if you aren’t optimizing your search-engine presence, you’re just another company lost in cyberspace.

With Be #1 on Google, you can instantly put your company in the top spot of relevant online searches―and dramatically increase sales. An international expert in search-engine optimization, Jon Smith explains how to draw serious customers―not curious or bored Web surfers―to your site by

  • Registering with Google
  • Coming up with the best keywords
  • Thinking like your customers
  • Making your site totally accessible
  • Using metadata to your advantage
  • Advertising on the Web
  • Measuring what works, and what doesn’t

Containing 52 techniques in all, each of which can used immediately, Be #1 on Google is the essential guide to winning the battle for first ranking on the world’s most utilized search engine.

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