Get More Referrals Now!

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Get More Referrals Now! image
ISBN-10:

0071417753

ISBN-13:

9780071417754

Author(s): Cates, Bill
Edition: 1
Released: Mar 30, 2004
Publisher: McGraw=Hill
Format: Paperback, 224 pages
Related ISBN: 9781607380054

Description:

Sales legend Bill Cates uses his experience and expert knowledge to show sales professionals how to work smarter (not harder) by employing "The Four Cornerstones of Referrals" --relationship building and customer service, creating referral alliances and networks, prospecting, and targeting niche markets. Using Cates's easy-to-master referral-based selling techniques, readers:

  • Work less and earn more by getting existing customers to work for them generating high-quality referrals
  • Turn every business contact into a relationship and every relationship into a sales success story

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