Product Design and Development

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Product Design and Development image
ISBN-10:

0070658110

ISBN-13:

9780070658110

Author(s): Karl T. Ulrich
Edition: 1
Released: Jan 01, 1995
Format: Hardcover, 320 pages

Description:

Covering contemporary design and development issues, such as identifying customer needs, design for manufacturing, prototyping and industrial design, this text presents a set of step-by-step product development methodologies aimed at bringing together the marketing, design and manufacturing functions of an enterprise. Designed for graduate and senior undergraduate business, engineering and industrial design courses, this book uses integrative methodologies to facilitate problem-solving and decision-making among people with different disciplinary perspectives, reflecting the current industry trend to perform product design and development in cross-functional teams.

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