Structuring Provider Networks for the New Healthcare Consumer

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Structuring Provider Networks for the New Healthcare Consumer image
ISBN-10:

0070070288

ISBN-13:

9780070070288

Released: Dec 09, 1998
Publisher: McGraw=Hill
Format: Hardcover, 226 pages

Description:

A strategic fountainhead. A tactical roadmap. Structuring Provider Networks for the New Healthcare Consumer offers both as it outlines key ways provider sponsored networks and healthcare organizations can prepare for tomorrow's consumer by organizationally restructuring to become more consumer responsive; by measuring and understanding what the healthcare consumer wants and needs; by developing products and services that deliver value; and by implementing differentiating strategy, image, and marketing programs.

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