Genuine Authentic: The Real Life of Ralph Lauren

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Genuine Authentic: The Real Life of Ralph Lauren image
ISBN-10:

0060958480

ISBN-13:

9780060958480

Author(s): Gross,Michael
Edition: First Edition
Released: Jan 20, 2004
Publisher: Harper-perennial
Format: Paperback, 432 pages

Description:

A fascinating and comprehensive look into the life of American fashion designer Ralph Lauren, now with an afterword.

“Deep-dish...sharp-clawed...honestly admiring.”—New York Times

There are at least two Ralph Laurens.

To the public he's a gentle, modest, yet secure and purposeful man. Inside the walls of Polo Ralph Lauren, though, he was long seen by some as a narcissist, an insecure ditherer, and, at times, a rampaging tyrant.

Michael Gross, author of the bestsellers Model and 740 Park, lays bare the truths of this fashion emperor's rise, and reveals not only the secrets of his meteoric success in marketing our shared fantasies, but also a widely unknown side that's behind the designer’s chic façade.

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