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Innovation and Entrepreneurship: Practice and Principles

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Innovation and Entrepreneurship: Practice and Principles image
ISBN-10:

0060913606

ISBN-13:

9780060913601

Author(s): Peter Ferdinand Drucker
Released: Jan 01, 1991
Publisher: Louisiana State University Pre
Format: Paperback, 277 pages
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Description:

Peter Drucker's classic book on innovation and entrepreneurship

This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy.

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