International Business (The Dryden Press Series in Management)

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International Business (The Dryden Press Series in Management) image
ISBN-10:

0030223784

ISBN-13:

9780030223785

Edition: 5
Released: Aug 05, 1998
Format: Hardcover, 856 pages

Description:

Offers the perspective of the multinational corporation as well as that of the small international start-up firm. Provides a strong theory base yet fully reflects the managerial concerns of those who work on the front lines in the business world.

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