Professional Selling Workbook

(10)
Professional Selling Workbook image
ISBN-10:

0030163323

ISBN-13:

9780030163326

Edition: Workbook
Format: Paperback, 259 pages

Description:

The Professional Selling Workbook contains sales exercises compiled from both academic and industry trainers, as well as additional exercises specifically developed for this workbook. Can be used as a stand-alone text for personal selling or as a supplement text for sales management. Features: * The book focuses on the numerous processes and skills inherent to trust-based, relationship selling - not just the simple six or seven traditional selling steps, like the other textbooks. * The Communications modules - on listening skills and questioning skills - and Relationship Development module are unique to this workbook and are not found in any other product on the market. * Exercises include such multiple subprocess and skills as numerous forms of communications and listening, along with relationship development and nurturing. * In addition to the number and variety of exercises available in each section, the workbook offers the instructor a mix of truly experiential exercises, coupled with self-assessment tools and cognitive discussion question, enabling the book to be used both in and out of class to reinforce and enrich reading and lectures. * The workbook thoroughly develops and illustrates the ADAPT methodology for buyer-seller collaboration in needs development. Though similar to SPIN selling, this approach is more readily understood and applied by students in both college and industry classes. * Developed by faculty members actively involved in teaching personal selling and sales management, all exercises have been thoroughly classroom tested and refined to maximise the benefit to students and instructors. * In addition to its outcome-assessment tools, the workbook ties into the AACSB and industry emphasis on enhancing student communications and interpersonal skills. It is further distinguished by its inclusion and coverage of the knowledge and skill requirements evaluated by the Sales and Marketing Executives International salesperson certification program.

Best prices to buy, sell, or rent ISBN 9780030163326




Frequently Asked Questions about Professional Selling Workbook

You can buy the Professional Selling Workbook book at one of 20+ online bookstores with BookScouter, the website that helps find the best deal across the web. Currently, the best offer comes from and is $ for the .

The price for the book starts from $25.96 on Amazon and is available from 2 sellers at the moment.

If you’re interested in selling back the Professional Selling Workbook book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.

As for the Professional Selling Workbook book, the best buyback offer comes from and is $ for the book in good condition.

Not enough insights yet.

Not enough insights yet.