International Marketing: Planning and Practice
0024055506
9780024055507
Description:
Describing the steps a company must make to plan and implement successful international marketing strategies, this text emphasizes macro considerations, with strong treatment of the political, cultural and economic factors that affect global markets. It also covers financial issues, marketing analysis, and management practices, with cases studies and examples drawn from a variety of multinational firms.
Best prices to buy, sell, or rent ISBN 9780024055507
Frequently Asked Questions about International Marketing: Planning and Practice
The price for the book starts from $32.41 on Amazon and is available from 2 sellers at the moment.
If you’re interested in selling back the International Marketing: Planning and Practice book, you can always look up BookScouter for the best deal. BookScouter checks 30+ buyback vendors with a single search and gives you actual information on buyback pricing instantly.
As for the International Marketing: Planning and Practice book, the best buyback offer comes from and is $ for the book in good condition.
Not enough insights yet.
Not enough insights yet.