To get any new business idea off the ground or develop and better manage an existing business, you must have a plan—and if you need to raise finance to fund the business or get the approval of senior management, it must be a convincing plan. This comprehensive guide covers every aspect of preparing and using a business plan. It explains: 
<ul>
<li>tools for analysing the market, customers, competitors and the business environment</li> <li>techniques for examining and choosing between different strategic options</li> <li>how to use the business planning model that accompanies this book to prepare financial forecasts</li> <li>how to analyse and mitigate risk</li> <li>how to identify the business's financing needs and select the appropriate type of finance</li> <li>how to use the book's business plan document template to write your own plan</li> </ul>
In addition to containing everything you need to know to prepare and write a convincing and sound business plan and then put it into practice, this revised and updated Guide to Business Planning will be invaluable to anyone involved in any form of strategic analysis or business planning.

Guide to Business Planning

Business & Money

Friend, Graham

Zehle, Stefan

Management & Leadership

Bloomberg Press

To get any new business idea off the ground you must have a plan--and if you need to raise funds to finance the business or get the approval of senior management, it must be a convincing plan. This guide covers every aspect of preparing a business plan including how to analyze the market, how to model the business and financial statements, and analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a business plan that is read. Finally, "Guide to Business Planningshows how to use a business plan to help put your ideas into practice and how to monitor and measure the performance of the business. This newest title in The Economist series is critical for businesspeople who have an idea and need a plan.

Guide to Business Planning (The Economist Series)

See the best price to sell, buy, or rent books by Zehle, Stefan. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Zehle, Stefan

See the best price to sell, buy, or rent books by Zehle, Stefan. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Guide to Business Planning

Guide to Business Planning (The Economist Series)