Strategic Management at all levels both in UK and Europe. Europe's most successful strategy textbook - with combined total sales of more than 500,000 - covers all the underlying concepts, analytical methods and processes of development, selection, formulation and implementation of strategy. Thoroughly revised, this 6th edition promises to be the best yet.  For the first time ever the authors introduce the concept of viewing strategy through three separate lenses: 1) the tradition 'design' view of strategy, 2) the notion that strategy can arise from 'experience' and culture; and 3) the notion that strategy can be a product of emergent 'ideas'.

EXPLORING CORPORATE STRATEGY

Business & Money

JOHNSON

SCHOLES

Management & Leadership

Longman Higher Education Division (a Pearson Education company)

Exploring Corporate Strategy

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Books by SCHOLES

See the best price to sell, buy, or rent books by SCHOLES. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

EXPLORING CORPORATE STRATEGY

Exploring Corporate Strategy