<p>This is a comprehensive and advanced marketing research book that offers an analytical and decision-oriented framework of the subject. This book looks at firms conducting market research in the national and international markets irrespective of its country of origin.</p>

Marketing Research: An International Approach

Business & Money

Hollensen, Svend

Schmidt, Marcus J.

Marketing & Sales

Pearson College Div

See the best price to sell, buy, or rent books by Schmidt, Marcus J.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Schmidt, Marcus J.

See the best price to sell, buy, or rent books by Schmidt, Marcus J.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Marketing Research: An International Approach