<p>This text covers all aspects of public relations writing with the practical approach that one would expect to find in a trade book, but with the principles and theories interwoven so that students write with understanding and purpose. Part One sets the scene for the kind of writing PR people do and the context in which they do it; Part Two concentrates on the work of writing; Part Three focuses on writing for small audiences while Part Four is directed at writing for the mass media and Part Five toward special audiences.</p>

Public Relations Writing: Form and Style

Carrell, Bob

Newsom, Douglas

Literature & Fiction

Wadsworth Publishing

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Books by Newsom, Douglas

See the best price to sell, buy, or rent books by Newsom, Douglas. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Public Relations Writing: Form and Style