Whether they are working in print, interactive, environmental, or web-based design, designers will learn how to apply color theory to their work in order to communicate and entertain. Graphic design professors John Drew and Sarah Meyer explain all of the technical issues that are relevant to communicating with color in 2-D and 3-D environments and in still and moving images. This invaluable guide arms designers with all the in-depth technical information that they need about color theory, color systems, mixing, removal, pigments, inks, papers, and printing. Graphic design students and educators will also appreciate Drew and Meyer’s considerations of how human beings perceive and react to color in every aspect of their daily lives. Featuring over 200 dynamic samples of graphic design and color usage from around the world, this guide is an unrivaled resource and an excellent choice for course adoptions.

Color Management: A Comprehensive Guide for Graphic Designers

Arts & Photography

DREW, JOHN T.

Meyer, Sarah A.

Graphic Design

Allworth

La Gestion de la couleur. Guide exhaustif à l' usage des graphistes

PYRAMYD

Color Management shows how to implement color as a practical form of problem solving. It is a consolidated resource, arming designers with an understanding of how to communicate with and manage color in all its aspects and applications: subtractive and additive; pigment, CMYK and RGB; 2-D and 3-D; still and motion. Sensitivity of pigments to light and air and the stability of inks is also detailed, as is the human factor, through issues of color legibility and the physical and psychological effects of color. There are step-by-step systems for achieving accurate color and successful process builds for prepress operations, color sinking, and overprinting, while technical issues of color-printing order, color mixing, dot gain, and color removal are also analyzed.
Accompanying the book comes a CD, which contains a 10,000 hue color swatch book and application software for determining legibility of type and color combinations at a distance. Color Management features visually stimulating and engaging examples of dynamic professional graphic design work. In its depth and breadth, this is a unique body of information... a one-stop color resource for designers working across all fields of visual

Color Management: A Comprehensive Guide For Graphic Designers

Rotovision

New in Paperback!Color Management shows how to implement color as a practical form of problem solving. It is a consolidated resource, arming designers with an understanding of how to communicate with and manage color in all its aspects and applications; subtractive and additive; pigment, CMYK and RGB; 2-D and 3-D; still and motion. Sensitivity of pigments to light and air and the stability of inks are also detailed, as is the human factor, through issues of color legibility and the physical and psychological effects of color. In its depth and breadth, it is a unique body of information.

Reference

A one-stop color resource for all packaging and graphic designersColor Management for Packaging covers both theoretical and practical packaging design considerations. Every aspect of color for packaging is explored, including issues of standout, impact, legibility, appetite ratings, emotional responses to color, prepress requirements, technical considerations, and issues of aging and display.
Not only is this a great ideas reference book, it is also a hardworking manual that gives designers the broad color knowledge with which to create more successful packaging designs. It shows how to work within budgetary constraints, create the right feel for a product, and create packaging designs that work with a number of different color palettes to accommodate separate product ranges.
A consolidated resource, Color Management for Packaging arms designers with a thorough understanding of how to communicate with and manage color in all aspects of packaging design, and offers creative solutions for designing inspiring packaging in line with print and design budgets.

Color Management for Packaging: A Comprehensive Guide for Graphic Designers

History & Criticism

See the best price to sell, buy, or rent books by Meyer, Sarah A.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Meyer, Sarah A.

See the best price to sell, buy, or rent books by Meyer, Sarah A.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Color Management: A Comprehensive Guide for Graphic Designers

La Gestion de la couleur. Guide exhaustif à l' usage des graphistes

Color Management: A Comprehensive Guide For Graphic Designers

Color Management: A Comprehensive Guide for Graphic Designers

Color Management for Packaging: A Comprehensive Guide for Graphic Designers