Have you ever wondered how a magician saws a woman in half? Or makes coins materialize out of thin air? Or reads your mind? Magic tricks work because humans have a hardwired process of attention and awareness that is hackable. A good magician uses your mind's intrinsic properties against you in a form of mental jujitsu, to fool you every time, even when you know full well that you are being tricked. Now Stephen L. Macknik and Susana Martinez-Conde, the founders of the exciting new discipline of neuromagic, have convinced some of the world's greatest magicians to reveal their techniques for tricking the brain. This fascinating book is the result of the authors' worldwide exploration of magic and how its ancient principles can now be explained using the latest discoveries of cognitive neuroscience. The secrets behind magic tricks reveal how your brain works not just when watching a magic show but in everyday situations. For instance, if you've ever found yourself paying for an expensive item you'd sworn you'd never buy, the salesperson was probably a master at creating the "illusion of choice," a core technique of magic. By popping the hood on your brain as you are suckered in by sleights of hand, Macknik and Martinez-Conde unveil the key connections between magic and the mind, and along the way make neuroscience more exciting and accessible than ever before.

Sleights of Mind: What the Neuroscience of Magic Reveals About Our Everyday Deceptions

Humor & Entertainment

Martínez-Conde, Susana

Blakeslee, Sandra

Macknik, Stephen L.

Puzzles & Games

Tantor Audio

Have you ever wondered how a magician saws a woman in half? Or makes coins materialize out of thin air? Or reads your mind? Magic tricks work because humans have a hardwired process of attention and awareness that is hackable. A good magician uses your mind's intrinsic properties against you in a form of mental jujitsu, to fool you every time, even when you know full well that you are being tricked.Now Stephen L. Macknik and Susana Martinez-Conde, the founders of the exciting new discipline of neuromagic, have convinced some of the world's greatest magicians to reveal their techniques for tricking the brain. This fascinating book is the result of the authors' worldwide exploration of magic and how its ancient principles can now be explained using the latest discoveries of cognitive neuroscience.The secrets behind magic tricks reveal how your brain works not just when watching a magic show but in everyday situations. For instance, if you've ever found yourself paying for an expensive item you'd sworn you'd never buy, the salesperson was probably a master at creating the "illusion of choice," a core technique of magic. By popping the hood on your brain as you are suckered in by sleights of hand, Macknik and Martinez-Conde unveil the key connections between magic and the mind, and along the way make neuroscience more exciting and accessible than ever before.

Have you ever wondered how a magician saws a woman in half? Or makes coins materialize out of thin air? Or reads your mind? Magic tricks work because humans have a hardwired process of attention and awareness that is hackable. A good magician uses your mind's intrinsic properties against you in a form of mental jujitsu, to fool you every time, even when you know full well that you are being tricked.    Now Stephen L. Macknik and Susana Martinez-Conde, the founders of the exciting new discipline of neuromagic, have convinced some of the world's greatest magicians to reveal their techniques for tricking the brain. This fascinating book is the result of the authors' worldwide exploration of magic and how its ancient principles can now be explained using the latest discoveries of cognitive neuroscience.    The secrets behind magic tricks reveal how your brain works not just when watching a magic show but in everyday situations. For instance, if you've ever found yourself paying for an expensive item you'd sworn you'd never buy, the salesperson was probably a master at creating the "illusion of choice," a core technique of magic. By popping the hood on your brain as you are suckered in by sleights of hand, Macknik and Martinez-Conde unveil the key connections between magic and the mind, and along the way make neuroscience more exciting and accessible than ever before.

Tantor Media, Inc.

Los engaños de la mente: Cómo los trucos de magia desvelan el funcionamiento del cerebro

Science & Math

History & Philosophy

Ediciones Destino

Cucharas que se doblan sin tocarlas, sillas que desaparecen ante nuestros ojos, mujeres serradas por la mitad que siguen moviendo las piernas, monedas que se multiplican en una mano vacía, cartas que se mueven por sí solas dentro de la baraja… Está claro, los espectáculos de magia juegan con nuestra mente. Pero ¿cómo? Stephen Macknik y Susana Martínez-Conde, que dirigen sendos laboratorios neurocientíﬁcos en Phoenix, han convencido a un selecto grupo de magos de todo el mundo para que les permitan estudiar algunas de sus técnicas, revelar sus secretos e investigar las implicaciones de sus descubrimientos en el campo de la neurociencia. Un libro tan hipnótico, brillante y entretenido como el mejor truco.\n«Durante mucho tiempo he deseado que existiera un libro que explicara el arte de la magia desde el punto de vista de la neurociencia cognitiva. La magia es una mina de oro de información sobre el cerebro. Éste es el libro que hemos estado esperando todos.» Steven Pinker\n«Un libro sobre la magia del cerebro que nos ayuda a entender el teatro de la vida.» Eduardo Punset\n«Susana y Steve nos demuestran que el cerebro es mucho más limitado de lo que sospechábamos. Un fascinante viaje a la mente de los magos para descubrir, con asombro, que nos engañan con argucias insospechadamente sencillas.» Guillermo Fesser (Gomaespuma)\n«Stephen Macknik y Susana Martínez-Conde demuestran que el funcionamiento interno de nuestros cerebros es quizás el truco más milagroso y fascinante.» The Times\n«Una mirada revolucionaria a la ciencia que hay tras la magia, a lo que lleva a la mente a creer que los trucos son reales y a cómo los magos utilizan la propia lógica del cerebro para conseguirlo.» Science Book News

Booket

See the best price to sell, buy, or rent books by Macknik, Stephen L.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Macknik, Stephen L.

See the best price to sell, buy, or rent books by Macknik, Stephen L.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Sleights of Mind: What the Neuroscience of Magic Reveals About Our Everyday Deceptions

Sleights of Mind: What the Neuroscience of Magic Reveals About Our Everyday Deceptions

Sleights of Mind: What the Neuroscience of Magic Reveals About Our Everyday Deceptions

Los engaños de la mente: Cómo los trucos de magia desvelan el funcionamiento del cerebro

Los engaños de la mente: Cómo los trucos de magia desvelan el funcionamiento del cerebro