<p>BIG IN JAPANEXPLODING WITH EYE-POPPING ORIGINALITY AND FRESHNESS, TODAY'S BEST JAPANESE GRAPHICS HAVE BEEN GATHERED TOGETHER TO MAKE THIS MUST-HAVE GUIDE TO CONTEMPORARY AESTHETICS IN JAPAN. WITH THEIR UNIQUE PERSPECTIVE, THE JAPANESE HAVE A WAY OF LOOKING AT THE WORLD THAT HAS LONG BEEN A SOURCE OF GREAT INTEREST FOR THE WESTERN MIND. HERE, JAPAN'S MOST TALENTED CREATIVE PROFESSIONALS STRUT THEIR STUFF IN THE FORM OF POSTERS, ADVERTISEMENTS, PRINT MEDIA, VISUAL IDENTITY, AND PRINT DESIGN. DIVIDED INTO CHAPTERS BY MEDIA TYPE, THIS HIGHLY VISUAL GUIDE PRESENTS A DIVERSE SELECTION OF GRAPHICS AND INCLUDES AN INDEX OF DESIGNERS, COMPLETE WITH WEBSITE ADDRESSES AND CONTACT INFORMATION. WE'VE ALSO THROWN A DVD INTO THE PACKAGE, ON WHICH YOU'LL FIND A VIDEO TOUR OF THE COOLEST PLACES TO VISIT IN TOKYO, INTERVIEWS WITH ART DIRECTORS, FILMMAKERS, AND DESIGNERS, AND THE LATEST AND GREATEST TELEVISION COMMERCIALS FROM JAPAN.</p>

Japanese Graphics Now

Arts & Photography

Wiedemann, Julius

Kozak, Gisela

Wiedermann, Julius

History & Criticism

Taschen America, LLC

Japanese Graphics Now!

<p>The proof is in the package No other book on the market explores global contemporary packaging to the extent and detail that Package Design Now! does. Practically everything you buy comes in some sort of package?some are just functional, while others strive to be as innovative, elegant, and eye-catching as possible. This encyclopedic resource, divided into chapters by type (such as cosmetics, household products, food, beverage, electronics, industrial, and clothing) explores the work of top design and branding offices from all around the world. Also included are chapters on material and processes, giving readers a peek at the way packaging is made and designed. This unique tome is indispensable for design and marketing professionals, as well as anyone who wants to know more about what makes a great package. The editor: Julius Wiedemann was born and raised in Brazil. After studying graphic design and marketing, he moved to Japan, where he worked in Tokyo as art editor for digital and design magazines. Since joining TASCHEN in Cologne, he has been building up TASCHEN's digital and media collection with titles such as Animation Now!, Web Design: Best Studios, and TASCHEN's 1000 Favorite Websites..</p>

Package Design Now!

Business & Money

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Books by Kozak, Gisela